Peter Massey of [x+1] Selected by ExecRank as among the Top Private Company COO for 2012
New York, May 2, 2013 – [x+1], a leading provider of digital marketing and data management software, is pleased to announced that Peter Massey, the company’s president and chief operating officer, has been selected by the ranking committee of ExecRank as a “Top Chief Operating Officer” for 2012. Massey is featured at number 35 on the listing. The rankings are the result of two years of research and feedback from evaluation committees and top COOs that yielded an[...]
[x+1] Origin Bridges the Gap with CRM Systems to Make Offline Behaviors Actionable Online
Real time capture of offline consumer data enables smarter marketing online and offline
NEW YORK, April 22, 2013 – [x+1], a leading provider of digital marketing and data management software, today released an update to its Origin enterprise Data Management Platform (DMP), a key element of the [x+1] Origin Digital Marketing Hub. The newest version of Origin – the industry’s most complete multi-channel marketing platform – enables marketers to[...]
[x+1] Partners with Velti, to Bring Mobile Messaging Capabilities to Market-Leading [x+1] Origin Platform
Mobile Messaging Now Among the Paid and Owned Media Channels Available to Marketers
New York, April 18, 2013 - [x+1], a leading provider of digital marketing and data management software, and Velti (NASDAQ: VELT), the leading global provider of mobile marketing and advertising technology, today announced a partnership that[...]
[x+1] Origin Enhanced to Provide Greater Speed and Ease-of-Use
New Audience Insight user interface makes discovering and using audiences across all paid + owned marketing channels fast and simple
NEW YORK, Mar. 7, 2013 - [x+1], a leading provider of digital marketing and data management software, today introduced version 4.4 of the [x+1] Origin enterprise Data Management Platform (DMP),[...]
[x+1] Acquires Leading Tag Management Company UberTags
Integration of Critical Function Advances [x+1] Digital Media Hub Strategy
NEW YORK, Feb 19, 2013 - [x+1], a leading provider of digital marketing hub software, today announced it has acquired UberTags, a premier tag management company. The acquisition provides important capabilities that expand [x+1]'s position as the leading digital marketing hub and data[...]
[x+1] Updates Origin to Deliver More Channels, More Control and More Transparency
Digital Marketers Can Now Optimize Their Reach Across Paid AND Owned Media Channels
NEW YORK, Jan. 23, 2013 - [x+1], a leading provider of digital marketing and data management software, today introduced the next evolution of the [x+1] Origin enterprise Data Management Platform (DMP) -- a key element of the Technology recognized for its ability to reach audiences across digital media channels [x+1] attains Gold level member status in Oracle PartnerNetwork (OPN) NEW YORK, October 2, 2012 - [x+1], a leading provider of digital marketing and data management software, today announced the integration of the Origin Digital Marketing Hub with Oracle’s RightNow CX Cloud Service. This integration will allow RightNow CX users to take full advantage of [x+1]’s[...]
Additional self-service tools, multi-channel optimization engine and new data capabilities ease the frustration of enterprise marketers NEW YORK, Sept. 5, 2012 – [x+1], http://www.xplusone.com/, provider of the leading enterprise data management platform (DMP), today announced the launch of [x+1] Origin 4.0, providing new capabilities to the industry’s most complete multi-channel[...]
NEW YORK, N.Y., Aug. 14, 2012 – [x+1], www.xplusone.com, provider of the leading Enterprise Data Management Platform (DMP), today announced that Bridget Bidlack has been named Vice President of Product Management, reporting to Chief Technology Officer[...]
POE and [x+1] Origin Enterprise DMP now integrate with DoubleClick, Adobe® Test&Target™ and Adobe® CQ, with extensibility to other systems virtually unlimited NEW YORK, N.Y., Aug. 8, 2012 – [x+1], www.xplusone.com, provider of the leading enterprise data management platform (DMP), today announced a new version of its[...]
Real-time message relevance is driven through direct publisher buys, impression waste is reduced and performance is improved NEW YORK, N.Y., July 26, 2012 – [x+1], www.xplusone.com, provider of the leading enterprise data management platform (DMP), today announced it has added another touchpoint for audience targeting in its Origin Enterprise DMP. Now[...]
NEW YORK, N.Y., July 24, 2012 – [x+1], www.xplusone.com, provider of the leading enterprise data management platform (DMP) today announced it has integrated its Origin Enterprise[...]
Digital expert noted for his strategic growth leadership among data-driven marketers NEW YORK, N.Y., July 19, 2012 – [x+1], www.xplusone.com, provider of the leading enterprise data management platform (DMP), today announced that it has hired digital media veteran Peter Moritz as Senior Vice President of Sales, reporting to President and COO Peter[...]
NEW YORK, N.Y., May 8, 2012 – [x+1], www.xplusone.com, the leader in digital marketing hub technology, today announced that Jess Beldner will expand her duties to include the newly created position of Director, Strategic Agency Partnerships, covering the entire[...]
Program bridges a gap in the industry by empowering creative agencies to help drive multi-touchpoint campaigns for marketing clients NEW YORK, N.Y., April 26, 2012 – [x+1], www.xplusone.com, today announced the creation of a first-of-its-kind Experience Developer Partner Program, designed to equip creative agencies to help their marketing clients[...]
DMP is offered as a standalone solution for leveraging customer data to drive deeper audience insights that inform more relevant, real-time communications NEW YORK, N.Y., April 26, 2012 – [x+1], www.xplusone.com, today announced DMP QuickStart, a program that enables marketers to experience the benefits of a leading enterprise data management platform (DMP) more quickly and cost-effectively than[...]
David Skinner takes on new role of SVP, Corporate Development, while former Lemonade Inc. executive Timothy Smith is named SVP, Client Solutions NEW YORK, N.Y., April 18, 2012 – [x+1], www.xplusone.com today announced that as part of its focus on strengthening its business partner relations to extend the[...]
Former Ernst & Young management consultant will focus on new business development and managing strategic agency relationships NEW YORK, N.Y., March 13, 2012 – [x+1], www.xplusone.com, the leader in digital marketing hub technology, today announced it has hired John Anagnost as Vice[...]
Enterprise DMP integrates with a decision engine to produce synchronization across channels NEW YORK, N.Y., Feb. 29, 2012 – [x+1], www.xplusone.com, the leader in digital marketing hub technology, today announced the release of [x+1] Origin 3.5, the only Data Management Platform (DMP)[...]
Pioneering inventor of Internet advertising systems has 12 patents in that area to his credit NEW YORK, N.Y., Feb. 23, 2012 – [x+1], www.xplusone.com, the leader in digital marketing hub technology, announced today it has hired Rick Landsman, a recognized Internet advertising systems[...]
Author Steven Berlin Johnson, Google’s Scott Spencer, ad agency vet Sarah Fay, among thought leaders discussing the future of Real-Time Audience Targeting New York, February 16, 2010 -- [x+1], www.xplusone.com, the online targeting platform leader, will host an all-day, invitation-only conference on the new world of real-time audience targeting on March 18, 2010, at the W Hotel’s midtown[...]
New role involves designing solutions that match clients’ most critical business needs NEW YORK, N.Y., Feb. 15, 2012 –[x+1], www.xplusone.com, the leader in digital marketing hub technology, announced today it had brought in industry veteran Bill Sears as Vice President of Solution Architecture, a new sales[...]
His pioneering work in helping create the social commerce category earned Lemonade Inc. recognition as Time Magazine/CNN Website of the Year NEW YORK, N.Y., Feb. 9, 2012 –[x+1], www.xplusone.com, the leader in digital marketing hub technology, announced today it has hired Tom Zawacki, founder of social commerce pioneer Lemonade Inc., as Vice President, Western Region, a new company position. His responsibilities include client strategy, client service[...]
Company is recognized for its market leadership and innovation in digital media technology NEW YORK, N.Y., Feb 7, 2012 – Leading digital marketing hub provider [x+1], www.xplusone.com, today announced it has been chosen by AlwaysOn as an OnMedia Top 100 winner. The company’s inclusion in the OnMedia 100 signifies leadership amongst its peers and its use of game-changing approaches and technologies that are likely to disrupt existing markets and[...]
Experienced marketing and advertising executive brings operational finance expertise to marketing technology leader. NEW YORK, N.Y., Jan. 12, 2011 – The leading digital marketing hub provider [x+1], www.xplusone.com, announced today that veteran digital marketing and advertising industry executive Peter Massey been named President and COO, effective immediately. He will be responsible for management of the day-to-day operations of the company,[...]
Company delivers a next-generation Digital Marketing Hub for real-time multi-channel marketing decisioning. NEW YORK – [x+1], www.xplusone.com, the leading digital marketing platform provider, announced the release of the newest version of its digital marketing hub, [x+1] Origin 3.0. The new release adds enhanced capabilities and user interface improvements that allow marketers to realize the vision of real-time multi-channel[...]
Company cited in report for its strong management team, audience targeting capabilities, satisfied client base and algorithmic optimization NEW YORK, N.Y., Dec. 14, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today that the DSP component of its digital marketing hub was named a leader in the Demand-Side Platform (DSP) category in a new report from Forrester Research,[...]
Trust Metrics will rank inventory, deliver quality ad environments for [x+1]’s major brand clients NEW YORK, N.Y., Dec. 1, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today it has partnered with Trust Metrics (www.trustmetrics.com), the leading provider of digital measurement standards for publisher transparency, effectiveness and quality,[...]
Company provides the only digital marketing hub offering this API integration option, especially important for real-time data management functions NEW YORK, N.Y., Oct. 19, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today the introduction of a Web services application programming interface (API) that will provide greater flexibility for integrating a company’s[...]
Unique capability utilizes contextual data to deliver relevant, personalized online experiences, increasing site and media effectiveness NEW YORK, N.Y., Oct. 12, 2011 – Online targeting platform leader [x+1], www.xplusone.com, today announced the availability of Media-Aware Home Pages, a new solution that connects display media[...]
Offering provides audience reach and frequency analytics at each funnel stage, benefiting both performance and brand marketers NEW YORK, N.Y., Sept. 13, 2011 – Online targeting platform leader [x+1], www.xplusone.com, today announced Funnel R/F, a powerful toolset that enables marketers to optimize their media plan by identifying and executing the best combination of online ad reach and frequency to[...]
Seely brings deep expertise in analytics and strategic thinking to online marketing leader NEW YORK, N.Y., July 14, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today that Bill Seely has been named Vice President of Analytics, reporting to Leon Zemel, Chief Analytics Officer. He returns to [x+1] after a three-year hiatus in which he held senior analytics positions, most[...]
Research shows how message influence evolves as consumers move through the purchase funnel; also validates strength of online channel NEW YORK, N.Y., May 26, 2011 – Online targeting platform leader [x+1], www.xplusone.com, today announced a new research initiative designed to help marketers in select industries reach consumers more effectively as they move through the purchase funnel.[...]
Fully integrated, next-gen solution combines cross-channel targeting, analytics/reporting and data management capabilities NEW YORK, N.Y., April 7, 2011 – Online targeting leader [x+1], www.xplusone.com, today announced [x+1] Origin, a transformative solution for integrating digital marketing activities across consumer touchpoints. [x+1] Origin is the next evolution of the company’s Digital[...]
Improved management capabilities, views and reporting provide insights across the entire media plan NEW YORK, N.Y., April 5, 2011 – Online targeting platform leader [x+1], www.xplusone.com, today announced significant enhancements to its Media+1 solution for display media that will provide media planners with insights across their entire plan. The expanded version of Media+1 will be[...]
Joint solution brings together the best of digital media optimization and cross-marketing analytics to improve performance across the entire marketing spectrum New York, NY and Los Angeles, CA, March 24, 2011 – [x+1], http://www.xplusone.com, a digital marketing leader, and MarketShare, http://www.marketshare.com, an analytics innovator, announced[...]
Executives from Forbes.com, Verizon Interactive, Edelman Digital and The ARF among the featured speakers at this year’s Summit NEW YORK, N.Y., March 21, 2011 – Online targeting platform leader [x+1], www.xplusone.com, will host its second annual invitation-only conference on the future of multi-channel marketing on April 7, 2011, at the Harvard Club in midtown[...]
NEW YORK, N.Y., March 10, 2011 – Online targeting platform leader [x+1], www.xplusone.com, today announced the introduction of Reach/Frequency Manager, an advanced analytical tool that is part of its Media+1 Platform. Reach/Frequency Manager is a single-source tool that can be used to centrally analyze and recommend reach and frequency delivery across an entire online display media plan. Reach/Frequency Manager is now in alpha testing with a[...]
NEW YORK, N.Y., March 3, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today it has promoted Leon Zemel, http://xplusone.com/people/leonzemel.php, to the position of Chief Analytics Officer and Greg Pier to that of Senior Vice President, Platform Implementation and Production Support. Zemel had been Executive Vice President, Analytics, and Pier had been Vice President,[...]
Company is recognized for its strong growth among top technology and media providers NEW YORK, N.Y., Feb. 15, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today it has received an award for being recognized as one of the “Hottest Companies in New York City” for 2011 by Lead411. [x+1] was one of 67 companies recognized this year by Lead411 for its strong[...]
Online advertising pioneer and entrepreneur to work with major Fortune 500 customers on the execution of their digital media strategies and campaigns NEW YORK, N.Y., Feb. 1, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today it has hired Matt Prohaska as Senior Vice President, Media Solutions. In this position, Prohaska will be focusing on the company's media[...]
Digital media specialists from Advanced Technology Ventures, RightMedia and Direct Channels Group will help drive product direction, development NEW YORK, N.Y., Feb. 1, 2011 – Online targeting platform leader [x+1], www.xplusone.com, announced today it has hired a new product management team in order to more aggressively pursue its product development roadmap and help its major brand clients[...]
Company is recognized for creating new opportunities in digital media technology NEW YORK, N.Y., Jan. 24, 2011 – Online targeting platform leader [x+1] today announced it has been chosen by AlwaysOn as an OnMedia Top 100 winner. The company’s inclusion in the OnMedia 100 signifies leadership amongst its peers and its use of game-changing approaches and technologies that are likely to disrupt[...]
Latest investment will enable expansion of [x+1]’s digital marketing hub that empowers marketers and agencies to reach customers and prospects across all digital touchpoints NEW YORK, N.Y., Jan. 3, 2011 – Online targeting platform leader [x+1] announced today it has closed a $10 million Series B funding round[...]
Executives bring solid digital media experience with Yahoo! and Time Inc. NEW YORK, N.Y., Oct. 27, 2010 – Addressing increased demand from Fortune 500 clients for its multichannel audience targeting solutions, online targeting platform leader [x+1] announced today it has added two new sales leadership positions, bringing in industry[...]
Retail solution combines [x+1]’s data-driven targeting capabilities with personalized creative technology from Tumri for unmatched retargeting efficiency and effectiveness NEW YORK, N.Y., Sept. 29, 2010 – Online targeting platform leader [x+1] and Tumri, the leading provider of dynamic creative optimization[...]
Digital platform targeting company also promotes former Advertising.com account executive to Senior Manager, Client Services NEW YORK, N.Y., June 29, 2010 – In order to meet growing demand from its Fortune 500 client base, online platform targeting leader [x+1] announced the hiring of Christopher Black as Vice President, Client Solutions; Lewis Steckler as Director of Client Strategy; and the[...]
Panel to address the topic, “Digital Marketing: Beyond the Great Recession” NEW YORK, N.Y., June 3, 2010 – [x+1], the online targeting platform leader, announced today that its Chairman and CEO, John Nardone, will be speaking at Needham & Company’s 5th Annual Internet and Digital Media Conference, to be held June 8 at the New York Palace Hotel in New York City. Nardone will[...]
Marketers, agencies gain greater flexibility and control over digital media campaigns and unmatched performance at scale NEW YORK, N.Y., May 26, 2010 – [x+1], the online targeting platform leader, today announced significant improvements to its patented Predictive Optimization Engine™ (POE) that will allow agencies and marketers to automatically[...]
Intuitive user interface enables simplified management of optimization, reporting, tracking of performance indicators and user permissions through a customizable dashboard view NEW YORK, N.Y., May 20, 2010 – [x+1], the online targeting platform leader, today announced major upgrades to its leading[...]
Demand for its multi-channel platform combining website, landing page and digital media optimization continues among marketers and agencies NEW YORK, N.Y., May 18, 2010 – [x+1], the online targeting platform leader, today announced it had achieved stronger-than-expected revenues, robust topline growth and operating income profitability for the[...]
Ability to turn survey results, purchase info, demographic, IP and other consumer data into highly optimized ads differentiates the [x+1]/KN Dimestore solution NEW YORK, N.Y., April 19, 2010 – Online targeting platform leader [x+1] announced today it has partnered with KN Dimestore, the leading provider of online ad[...]
Joint Solution Enables Marketers to Identify and Reach Not Only Ready-To-Buy Consumers, but Also Those Likely to be the Most Profitable Columbia, Md. and New York, April 7, 2010 – Merkle (www.merkleinc.com), the nation’s largest and fastest-growing independent customer relationship marketing agency, and [x+1] (www.xplusone.com), the online targeting platform leader, today announced a strategic partnership[...]
Intelligent system from [x+1] integrates digital messages and offers across websites, landing pages, online display and e-mail to increase campaign effectiveness and ROI – all using auto-generated code and an intuitive user interface NEW YORK, N.Y., March 18, 2010 – Online targeting leader [x+1] today announced the latest version of its real-time audience targeting platform[...]
Dave Pollet, former Vice President of Online Marketing at Bank of America, Promoted to VP of Sales; other new hires, internal promotions reflect ongoing robust growth mode at [x+1] NEW YORK, N.Y., Feb. 11, 2010 – Online targeting platform leader [x+1], looking to address stronger-than-expected demand for its CPG Connect™ digital[...]
Demand for its website, landing page and digital media optimization solutions driven by customer successes NEW YORK, N.Y., Feb. 9, 2010 – [x+1], the online targeting platform leader, today announced it had achieved record revenues, robust topline growth and profitability for the fourth quarter of 2009. Fourth quarter revenue increased 62 percent[...]
NEW YORK, N.Y., Jan. 26, 2010 – [x+1], the online targeting platform leader, today announced its new Open Data Bridge™, giving marketers and agencies the ability to simply integrate and use client and third-party data for online targeting. In launching the Open Data Bridge, [x+1] has integrated data from some of the top providers in the industry, with more to come. This will allow clients to focus on leveraging actionable data for their digital marketing[...]
NEW YORK, N.Y., Jan. 6, 2010 – [x+1], the leader in predictive marketing solutions, today announced that Perianne Grignon has joined the company as vice president of media strategy and chief marketing officer. A former vice president of media strategy and digital innovation for Sears Holdings Corporation, Grignon is a champion of using analytic tools to improve marketing and media allocation decisions. Effective immediately,[...]
Solution utilizes Internet-wide consumer and shopper data to help CPG companies drive greater brick-and-mortar sales through the online channel New York, N.Y. , Dec. 2, 2009 – [x+1], the leader in predictive marketing solutions, today announced the release of CPG Connect, a digital optimization platform that lets marketers and agencies turn online marketing[...]
Ability to seamlessly integrate consumer data from multiple sources, optimize across entire media plan and intuitive point and click user interface sets Media+1 platform apart in the industry New York, N.Y., Nov. 18, 2009 – [x+1], the leader in online targeting and decisioning today announced the release of Media+1, its new media targeting platform.[...]
Dynamically customized site experiences made possible through enhanced capabilities of Site+1, including new ability to utilize in-house and third-party consumer database lists New York, Oct. 29, 2009 - [x+1], (http://www.xplusone.com), the leader in audience targeting, has introduced a powerful new version of its Site+1 targeting and personalization technology after successful[...]
Company is cited for its solid analytics and full-service digital media buying capabilities New York, N.Y., Oct. 21, 2009 – [x+1], the leader in predictive marketing (www.xplusone.com), was cited as a Strong Performer in Forrester Research’s Wave Report, Former Senior Vice President at IXI Digital Media will head up [x+1]’s data partnerships and strategy and guide development direction for its Predictive Optimization Engine™ (POE) Former president of Aegis Media North America and noted management consultant add substantial marketing, consulting, agency and digital media expertise as [x+1] directors New York, NY (PRWEB) Sept. 11, 2009 – [x+1], http://www.xplusone.com], the leader in http://www.xplusone.com/solutions/technology.html [predictive marketing], announced today the appointment of Sarah Fay[...]
Appointment the first of several planned actions by [x+1] to address specific needs of clients in the CPG space New York, NY– Sept. 9, 2009 – [x+1], http://www.xplusone.com, the leader in predictive marketing, announced today the addition of CPG digital marketing consultant and former Kraft Foods executive Kathleen Olvany-Riordan to its Advisory Board, in order to address the[...]
Company sees revenue increase 45%, driven by success in hard-hit sectors Use of dynamic landing pages, integrated outbound/inbound system among report’s recommendations New York, NY– June 18, 2009 – A new report on search engine marketing from [x+1], http://www.xplusone.com, the leader in predictive marketing, found that while organizations are investing in SEM despite the down economy, they have been unhappy to date with the performance. Partnership enables [x+1]’s Media+1 solution to further refine its ability to serve the right ad to the right person New York, NY– June 9, 2009 – [x+1], the leader in predictive marketing, has partnered with Coremetrics, the leader in marketing optimization, to improve its display ad targeting by leveraging Coremetrics’ robust web analytics data. As a Coremetrics Connect certified partner, [x+1] will use[...]
Former Digitas executive chosen to drive partnerships and strategy New York, NY, May 21, 2009-- [x+1], http://www.xplusone.com, the leader in predictive marketing, today announced the appointment of Dedric Choi to the position of Vice President of Partnerships and Strategy. Choi was most recently a Vice President in the Strategy and Analysis[...]
Total year-over-year sales climb 91% in the first quarter of 2009 New York, NY, May 5, 2009 – [x+1], the leader in predictive marketing, announced continued strong growth for both its media and website optimization solutions in the first quarter of 2009. Total revenue increased more than 90% compared with the first quarter of 2008, exceeding the[...]
Former MMA Senior Director and Media Analytics Expert Joins [x+1] New York, NY, April 28, 2009 -- [x+1], http://www.xplusone.com, the leader in predictive marketing, today announced the appointment of former Marketing Management Analytics (MMA) Senior Director Toby Korner to the position of Vice President of Account Management. Korner will be responsible for managing[...]
New industry report to include optimization benchmarks and success factors New York, NY, April 13, 2009 – Do you want to learn how leading companies are using search marketing and website optimization to face serious market challenges and get sales in the door today? Are you interested in benchmarking your search marketing practices and performance against industry peers? Universal tags, multi-test targeting among new features New York, NY, February 11, 2009 – [x+1], the leader in predictive marketing, announced the availability of an enhanced version of Site+1, http://www.xplusone.com/solutions/onsite-marketing.html, its website optimization solution that allows companies to maximize website ROI by automatically[...]
Total number of insertion orders for Media+1 grows nearly eightfold in Q4 2008 New York, NY, January 22, 2009 – [x+1], the leader in predictive marketing, announced that the total number of insertion orders for its Media+1 solution for creating custom online ad networks grew nearly eightfold between Q4 2007 and Q4 2008. This stunning growth in a difficult market period reflects [x+1]’s ability to deliver[...]
New York, NY, October 16th, 2008 - [x+1] http://www.xplusone.com, the leader in predictive marketing, today announced a more powerful version of its patented Predictive Optimization Engine® (POE) which will be compatible with a wide range of statistical modeling techniques such as neural networks, linear programming and multi-tree decision support to maximize the return on investment (ROI) of online marketing and advertising campaigns. Members will provide advice and counsel to help [x+1] continue producing innovative analytical products and services New York, NY, CT, September 16, 2008 – [x+1], http://www.xplusone.com, the leader in predictive marketing, announced the creation of a seven-member Advisory Board composed of thought leaders in marketing and management from such top corporations as Sears, Turner Broadcasting and[...]
[x+1] Inducted into the JPMorgan Chase Hall of Innovation
NEW YORK, October 17, 2012 – [x+1], a leading provider of cloud-based digital marketing and data management, is pleased to announce it has been inducted into the JPMorgan Chase Hall of Innovation. [x+1] founder and chief strategy officer Ted Shergalis accepted the award on behalf of the company at the 4th Annual JPMorgan Chase Technology[...]
[x+1] Origin Digital Marketing Hub Now Integrated with Oracle RightNow CX Cloud Service
[x+1] Origin 4.0 Provides the Most Integrated Platform for Multi-Touch Point Marketing
[x+1] Names Bridget Bidlack as Vice President of Product Management
Industry vet tapped to oversee product planning and execution at [x+1]
[x+1] Expands Its POE™ Decision Engine to Other Online Ad Systems
[x+1] Expands Audience Targeting in its Origin Enterprise Data Management Platform
[x+1] Announces New Integration of its Origin Enterprise Data Management Platform with Adobe® Test&Target™
Combination of website testing and multi-touchpoint message and offer optimization available at an affordable price point
[x+1] Names Digital Media Veteran Peter Moritz as Senior VP, Sales
[x+1] Creates National Strategic Agency Partnership Role to Be Assumed By Jess Beldner
In her new position, Beldner will look to replicate central region success in building and developing agency relationships
[x+1] Creates First-of-its-Kind Experience Developer Partnership Program
[x+1]’s New DMP QuickStart, An Easy, Cost-Effective Way to Experience the Power of the Leading Data Management Platform
[x+1] Makes Management Changes to Extend the Ecosystem Connections of its Digital Marketing Hub
[x+1] Hires Former Reprise Media President John Anagnost as Vice President of Sales, Eastern Region
[x+1] Announces Origin 3.5, the Only Data Management Platform with Automated Real-Time Decisions for Email, SMS, Call Center and Web
Rick Landsman, Internet Advertising Pioneer and Inventor, Joins [x+1]
[x+1] Sets NexTargeting Summit for March 18
Former SymphonyIRI Executive Bill Sears Named VP of Solution Architecture at [x+1]
[x+1] Hires Digital Veteran and Lemonade Inc. Founder Tom Zawacki to Head Up Western Regional Client Strategy and Operations
[x+1] Once Again Named to the OnMedia Top 100 List of Private Companies by AlwaysOn
Former JWT CFO Peter Massey Named President and COO of [x+1]
[x+1] Origin 3.0 Sets a New Standard for Integrated Digital Marketing Capabilities, Performance
[x+1]’s Digital Marketing Hub Component Named As a Leader in Demand-Side Platform Category in Report by Independent Research Firm
[x+1] Partners with Trust Metrics to Ensure Brand Safety, Quality of Online Ad Inventory
[x+1]’s New Web Services API for Server-to-Server Integration Gives Digital Marketers Greater Flexibility and Control
[x+1]’s Media-Aware Home Pages Connect Display Media, Website User Experiences to Improve Engagement, Conversion
[x+1] Announces Availability of Funnel R/F, Enabling Performance Gains Across the Purchase Funnel
Marketing Analytics Expert Bill Seely Returns to [x+1] as Vice President of Analytics
[x+1]’s New Research Gives Credit Card, Auto Insurance Marketers a Window into Consumer Purchase Behavior
Announcing [x+1] Origin, a Major Advancement in Digital Marketing
Enhanced Version of Media+1 from [x+1] Integrates Direct Publisher and Exchange-Based Media Buys, Expands Analytics
MarketShare, [x+1] Partner to Connect Cross-Marketing Analytics with Digital Targeting and Optimization
Second Annual NexTargeting Summit Hosted by [x+1] Provides a Forum for Discussing the Latest Trends in Multi-Touchpoint Marketing
[x+1]’s New Reach/Frequency Manager Analytics Tool Enables Improved Digital Media Performance
[x+1] Elevates Leon Zemel, Greg Pier As It Looks To Grow Its Core Media Platform and Analytics Capabilities
[x+1] Named One of “Hottest Companies in New York City” by Lead411
[x+1] Hires Matt Prohaska as SVP, Media Solutions
[x+1] Hires New Product Management Team
[x+1] Named to the OnMedia Top 100 List of Private Companies by AlwaysOn
[x+1] Raises $10 Million in Funding Round Led By Intel Capital
[x+1] Brings In Two New Sales Execs to Meet Growing Demand For Its Leading Audience Targeting Platform and Solutions
[x+1] Introduces Shopper Retargeting Powered by Tumri, Delivering Powerful Online Retargeting Results at Scale for Retailers, e-Tailers
[x+1] Hires Former Sears Media Holdings, Media6Degrees Execs to Meet Growing Demand in its Client Solutions Group and Expand its Chicago Presence
[x+1] Chairman and CEO John Nardone to Participate in 5th Annual Needham & Co. Internet and Digital Media Conference
New Version of POE™ from [x+1] Provides Impression-By-Impression Bidding on Exchange, Non-Exchange Ad Inventory Through Intuitive UI
[x+1] Enhances Online Targeting Platform to allow Marketers and Agencies Integrated Campaign Optimization of Exchange, Non-Exchange Display Media
[x+1] Reports Strong 1Q Results, Fueled by Robust Adoption Rates of its Leading Online Targeting Platform
[x+1], KN Dimestore Partner to Offer Powerful Solution that Taps Consumer Survey Responses in Real Time to Boost Online Ad Effectiveness
Merkle, [x+1] Partner to Drive True Customer-Centric Marketing
[x+1]’s New Audience Targeting Platform with a Smart Tagging System Transforms the Entire Internet into a Company’s Website
[x+1] Names Mike Dillon, Former VP of Brand Activation at Pepsi, As VP of Sales, CPG Connect Solution to Address Market Demand
[x+1] Experiences Record Growth in Q4 and FY 2009 With Strong Adoption of its Leading Online Targeting Platform
[x+1]’s New Open Data Bridge Integrates High-Quality Consumer Data from Multiple Sources for Customer-Centric Marketing
Former Sears Media Operations Head Perianne Grignon Joins [x+1] As Vice President of Media Strategy and Chief Marketing Officer
[x+1] Introduces CPG Connect Harnessing Online Ad Optimization, Consumer Purchase Diagnostics and Analytics to Drive In-Store Sales
New Media+1 Platform from [x+1] Puts Marketers, Agencies in the Driver’s Seat of Online Targeting and Decisioning
New Release of [x+1] Audience Targeting Platform Drives Strong Results Through Site Personalization
Predictive Marketing Leader [x+1] Cited As an Interactive Attribution “Strong Performer” in New Report by Top Independent Research Firm
Predictive Marketing Leader [x+1] Names Marketing Analytics Expert Kenneth Rona as its Vice President of Data Strategy and Analytics
New York, NY, Oct. 8th, 2009 - [x+1], the leader in predictive marketing, announced today that Kenneth Rona has joined the company as Vice President of Data Strategy and Analytics. Dr. Rona, whose career[...]
Predictive Marketing Leader [x+1] Names Digital Media, Marketing Industry Veterans Sarah Fay and Ed See to its Board of Directors
[x+1] Names Award-Winning CPG Digital Consultant and Former Kraft Foods Executive Kathleen Olvany-Riordan to its Advisory Board
Online Marketing Pioneer [x+1] Continues on a Robust Growth Path in Q2
New York, NY, August 19, 2009 – [x+1], the leader in predictive marketing, continues to go against the economic grain, posting strong growth for the second quarter ended June 30 with a 45% increase in total revenue compared to the same quarter last year. In addition, total revenue increased by 46% for the first half of 2009 over[...]
New Report on Search Engine Marketing from [x+1] Finds Companies Committed to SEM Despite the Down Economy and High Level of Dissatisfaction with the Results
[x+1] Partners with Coremetrics to Improve Predictive Targeting in Display Ads
Digital Media and Marketing Strategist Joins [x+1]
Despite the Down Economy, [x+1] Continues to See Dramatic Revenue Growth
Online Marketing Expert [x+1] Announces the Appointment of a New Vice President
Last Chance! The [x+1] Search Engine Marketing Survey Closes April 15. Ensure Your Voice is Heard!
New Version of Site+1 Makes Web Site Optimization Faster, Easier, Less Expensive and More Effective
[x+1] Experiences Rapid Growth for Its Custom Online Ad Networks
Enhanced Version of [x+1]’s Patented Predictive Optimization Engine® (POE) Helps Online Marketers Achieve Better Results with More Precise Targeting
The new[...]
[x+1] Announces Creation of Advisory Board To Help It Vet New Products and Market Strategies
Speakers
Peter Moritz
Senior Vice President of Sales
Peter Moritz
A digital media veteran, Peter Moritz comes to [x+1] after six years of running his own marketing strategy consulting business, PWM Associates, where he guided revenue strategies for agency, media, lead generation and technology companies. He is respected for his strategic vision, precision execution and deep expertise across industry sectors, and for his unique experience with data-driven advertising technologies that are reshaping the media industry.
Past Experiences:
- Prior to founding PWM Associates, he was recruited to Modem Media as senior business development director and ran Modem’s new client acquisition group, reporting to the company’s President from 1998-2006.
- From 1995-1998, he was hired by InterZine and led the company’s sales and marketing teams and developed new online advertising and revenue models.
- Peter began his career with American Express Travel Related Services where he spent ten years. During that time he won top sales honors, was twice the number-one salesperson, won the Chairman’s Award for Quality for his work in retail travel merchandising, and was elected President of the company’s National Sales Excellence Club.
PR Contact
- Greg Peverill-Conti
- Inkhouse Media & Marketing
- Office: 781-966-4100
- Email: Gregpc@inkhouse.com
