We had a great turnout for [x+1]'s NexTargeting Summit on April 23, 2013 in San...
We work with agencies on their terms.
We're already working with some of the biggest brand agencies in the world, so we designed [x+1] optimization services to complement the systems and tools our agency partners already have in place. And of course as stand-alone solutions, Origin Media DSP, Origin Analytics, and Origin Site also optimize messaging through our end-to-end marketing platform, the [x+1] Digital Marketing Hub.
Making smart decisions across digital touch points is where we make a big difference. Unlike many of the point solutions in the market, [x+1] Origin's Enterprise data management platform (DMP) can integrate with existing systems to drive smart decisions across your media buys, your website optimizations, or for synching all of your digital touch points. Plus, we give you the highest level of brand safety for any campaign, working with white and black lists and getting preferred pricing with vendors like DoubleVerify and AdSafe, and our own internal partnership with AdExpose.
Know which partner is working the hardest.
As the media planner, you'd probably like to know which media partner is responsible for each sale you create for a client. But determining attribution for Post Click and Post Impression results has been nearly impossible until now. With Origin Analytics, marketing and conversion attribution is no longer a mystery. Our attribution analytics and reporting help you understand how each media partner adds value at each stage of the purchase funnel. Your media planners will have the tools to optimize quickly across DSPs, Ad Networks, and Direct Publishers. We make the complex simple.
Whether you need self-serve or managed services, [x+1] Origin
technologies and analytics can make results happen for all your
campaigns in real-time. Call us for a complete demonstration.
Creative Decisioning in the Origin Enterprise DMP
Get the benefits of real-time targeting for every impression
Read the press release
Read the [x+1] Helzberg Case Study PDF
Rosetta uses [x+1] Origin to increase sales for Helzberg Diamonds