Landing Page+1

• Audience Targeting
• Management Simplified
• Data Integration
• Reporting

Audience targeting

Show the right messaging to each visitor after the click

Landing Page+1 makes your landing pages dynamic by using data in visitor profiles, keywords and traffic sources (paid search, organic search and display ads) to build the right landing page for each audience.

Point and click interface makes setting up business rules a snap

Landing Page+1 makes it easy to build customized rules based on almost any data that describes your visitors. You can use these rules to determine which visitors will see a landing page with a particular message.

For example, you might create a rule that says “If a visitor is a non-logged in customer from New York who has purchased Product X, show them creative for Product Y”

Or you might use a rule to send any visitor that arrives at your site through searching for a keyword related to Product X a landing page based on that product.

Or you might create a rule that determines offer eligibility and serves a particular element of a landing page only to users from Boston with an upper income profile.

The [x+1] rules builder offers over 50 standard attributes with which to target, allowing you to craft rules that make sense for your business.