![[x+1]](img/img_masthead.png "Click to return to the home page")
Site+1 Audience Management Solution
Instantly choose the ideal site experience for each visitor
Site+1 automatically assembles data about prospects and customers and chooses the statistically optimal mix of offers or content for each site visitor.
Once turned on, Site+1 optimizes the very first impression of a customer or prospect on the very first visit to the company websites by leveraging existing proprietary customer data and third party data sources.
Benefits
Website Performance
Site+1 is the only solution that optimizes the very first impression of the very first visit, and continues to refine its targeting parameters to improve performance.
Ease of implementation
Site+1 ensures seamless integration by working with your existing site and marketing infrastructure. This includes the site design, supporting technologies and marketing partners, vendors and agencies.
Cross-channel Analytics/Reporting
Site+1 provides insightful and comprehensive reporting on consumers’ behavior that can be applied towards Media+1 and other inbound and outbound marketing efforts, all through [x+1] ORIGIN.
Predictive Audience Targeting
Site+1 uses [x+1]’s Predictive Optimization Engine, POE™, to show each visitor the message that is statistically most likely to make that visitor take action.
Business Rules
Set up audience segments based on attributes like demographics, geographic location, time of day or 3rd party data.
Data Integration
[x+1]’s DMP allows for a seamless integration from multiple data sources – behavioral, geographic, demographic, customer data and more.